The International Center for Journalists (ICFJ) was formed with a simple but powerful mission: better journalism leads to better lives. With that motivation, ICFJ has spent the last 30 years empowering journalists, engaging citizens and using innovative technologies to better serve underserved communities around the world.
In 2014, Johnson & Johnson partnered with ICFJ to sponsor a journalism competition focused on maternal and child health reporting in BRIC (Brazil, Russia, India and China) countries.
“Johnson & Johnson has had a long history of caring for maternal and newborn health so our partnership with the ICFJ was a natural fit for us,” said Danielle Devine, Vice President, Corporate Communication at Johnson & Johnson. “Objective reporting benefits everyone and the great work ICFJ is doing reinforces how we can advance knowledge in the ever-important field of health care, as in all areas.”
The winning entries addressed the hurdles their countries’ healthcare providers faced in the areas of maternal and child health reporting:
- Mariana Della Barba, a BBC Brasil journalist, focused on how Brazil is leading the world in Cesarean-Section deliveries
- Yuan Duanduan, a reporter for Southern Weekend, focused on the declining rates of breastfeeding among Chinese mothers
- Priyanka Vora, a principle correspondent with the Hindustan Times in India, focused on maternal deaths in Mumbai due to Tuberculosis and dengue
- Olga Komarevtseva, based in Saint Petersburg, Russia, produced a documentary on art therapy for children living with HIV
In November, Johnson & Johnson announced we renewed our ICFJ partnership for 2015.